Polyester can be added to make the fabric cheaper ( update: I was wrong. Polyester can be added to make the fabric more robust, and specially in combination with elastane/ spandex, can help keep it together after many wears and washes).īut if you're charging over €150 for a men's hoodie, a tag that says 100% cotton has better perceived value, and for this price you can even go 100% organic cotton.

And fabrics that feel soft are not always 100% cotton. Fabric composition Cotton is a fibre, not a fabric.

The final product's really heavy, and gives you that nice bulky shape, with round dropped shoulders. Just ask for samples of both fabrics, feel them and decide which one you like better.Ĥ80 gsm or more is what luxury brands are using for hoodies. Small differences such as between 340 gsm and 375 gsm are due to a whole bunch of technical features you don't have to fully understand (I don't). Maybe it works for you, maybe it ends up looking more like a Puma track jacket. Fabric weightģ40 gsm (grams per square metres) is a standard for sweatshirts and hoodies.Īnd by standard I mean: it's what manufacturers will use if you don't specify otherwise. So yes, we're gonna get a little technical now. ( And don't you dare bring up Supreme again, since they've already done tailored coats in Loro Piana wool. Then you should care about learning your craft. Wanna make truly outstanding garments your fans will still love after many washes AND many seasons? The hoodie you can be proud to charge over €150 for I’m not even an expert, and I’ve seen that picture of some t-shirt from Hannes or K-mart with their red box logo (years before their official collaboration with Hannes).īut if you actually do care about making a hoodie so great your clients will be offended by reasonably priced Streetwear. Supreme may very well have started like this.

Don’t forget to create a brand label, unless you want papery tags that say Gildan.Order 10 to 30 pieces for €18-24 per piece.Try too hard to be creative and you're gonna need different techniques, with wildly different prices Oh - here I'm talking about basic screen printing (just like Balenciaga's).Send them your artwork but don't go too crazy: keep it smaller than 30 x 40 cm, with less than 3 colours, and don't be so specific they'll have to make your ink to order.Choose a ready-made jumper from their catalog.Find the nearest garment printing company.So don't even stress out about learning anything ( or try out my Tech Pack to send to one of the very nice, and very eager factories on AliBaba). It's all about branding and followers, you say. So what really separates the hopeful hoodie in any other concept store, from designer Streetwear selling like hotcakes for hundreds of euros? The okay hoodie to launch your Streetwear label It's even more outrageous when I know it costs less than €45 to be manufactured.īut this is still a luxury house and even if they're not reinventing the wheel, their Streetwear needs to fit in with their Italian leather bags and jeans in Japanese denim. I see you lusting for a piece of that market.Īnd don't give me that attitude now, of course I know it's the brand name that makes a hoodie end up with such an outrageous retail price. €695 for a plain hoodie that says Balenciaga.

Loopback fabric